15 years ago while studying Architecture at university in Tehran I was looking for ways to create comfortable and original styles for women, fitted to the Iranian environment.

This was what I needed personally.

I started to create my own style by combining modern and traditional designs. The result was presented at three public shows that were successful and well received ...

This idea stayed with me during all these years … and then was presented in another public show at summer of 2006.

The positive feedback from friends and visitors encouraged me to continue.

In autumn 2006 those designs became SOHA.

2006-2013:

Spring & Autumn Private Shows

Other activities:

Working for Cinemas, Film Festivals and Theatres and Music Concerts, during these years